Business2Business
Media
○ Client Relations
She [Lisa] is exceptional at presentations and preparing just the right material to win a business opportunity.
-- Jim White, former Executive Director, Port of Baltimore
Business-to-business PR, or choosing to enhance your current client communications, will maximize your company's position in your industry and bolster your relationship with clients . What 'value added' service do you offer your top clients? Is it enough to fill orders or provide basic service and leave it at that? Maybe you already offer alternative or value-added services your competitors do not -- but have you told anyone they are getting a better deal?
Trade press can be key to improving your bottom line.
You can use trade publications and on-line magazines to alert industry leaders and colleagues about a new service, product, expansion or community outreach initiative. Getting stories in these magazines can also augment your advertising efforts. Flexing your B2B arm translates into discovering the value of industry blogs and bulletin boards, web-based news conferences, sponsorship of industry education conferences or it can simply mean that by making your website more client-friendly and interactive you have not only improved your appearance, but bottom line efficiencies.
VERB! can help you identify & execute key client and industry opportunities through
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events |
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hospitality suites |
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press release distribution |
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client-based web components |
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participation in panel discussions |
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interviews with trade press |
Industry trade press coverage or material contribution has included the following publications:
Film & Video • ICOM • Markee • Gourmet Retailer • Pavement Magazine • American Banker • Journal of Commerce • Shipping Digest • Restaurant Digest • Cleaning & Restoration • Maryland Motor Truck • Automotive Logistics International (U.K.) •American Shipper •Jornal do Commercio (Brazil) •America's Favorite Car Show • Supermarket News • Specialty Food News •Professional Chefs Association Newsletter • IndieSlate Magazine • Business Monthly • Studio Daily • American Journal of Transportation • Pacific Shipper • World Trade Magazine • Exhibitor Online • LiveDesign • Spinsheet
VERB! Communications
Tel: 410-439-4695
FAX: 410-439-8297
Internet:
Info@verbcommunications.com