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Winner, Best in Maryland, PRSA, Outreach Campaign Founded by Lisa Shenkle in 1998, VERB! partners with clients in small business international trade television private industry hospitality non-profit & national and regional trade associations.
Along with traditional public relations methods, VERB! utilizes its diverse history of experience to cleverly marry out-of-the-ordinary partnerships that result in media coverage and durable campaigns. Lisa Shenkle is consistently able to look at missions and goals from a variety of often opposing angles, generating a viewpoint that is original and which has generally gone unnoticed by others. This opens new opportunities with no loss of time or expenses. I have found her expertise always rewarding to take advantage of and she is tireless. John Davis, Host, MotorWeek Whether the results are column inches for a signature Cicada martini that publicized both Maryland's green industry and a local restaurant or a massive radio campaign that married America's favorite automotive consumer program and nearly 100 law enforcement and government agencies to publicize an aggressive driving initiative -- neither partnership cost a dime and both had successful results. It's about tapping into programs that already exist -- and giving it a twist! Networking with great people who realize the value and longevity of bonding with a new collaborator and seeing how non-traditional relationships often have the most fertile potential. Bringing people and projects together, in unusual combinations, is the foundation for our successful grassroots PR and community outreach initiatives. Our strategies are not only award-winning…they are effective. Winner, Best in Maryland, PRSA, Outreach Campaign PBS' ...And Thou Shalt Honor http://www.andthoushalthonor.org/news/verb.html
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